Achieving Longevity: How Great Firms Prosper Through by Jim Dewald, W. Brett Wilson PDF

By Jim Dewald, W. Brett Wilson

ISBN-10: 144265029X

ISBN-13: 9781442650299

Starting a company is difficult, yet holding a longtime corporation going will be both difficult. in the end, each company might want to adapt to altering marketplace stipulations, applied sciences, and aggressive environments. Achieving Longevity explains the right way to deal with these adjustments via entrepreneurial thinking.

As Jim Dewald exhibits, the main profitable businesses thrive by way of constructing decision-making strategies that continuously have interaction new possibilities, permitting the company to speedy adapt to disruptive applied sciences and company types. they enable for tinkering and experimentation and attempt to either make the most their aggressive virtue this present day and discover new principles that may provide them an side tomorrow.

Achieving Longevity presents a framework for introducing the instruments and tradition essential to foster entrepreneurial considering, in addition to recommendation on how you can triumph over universal stumbling blocks to company entrepreneurship. Drawing on Dr. Dewald’s personal adventure as an entrepreneur, a profitable company government, and a professor of technique, the e-book deals quite a few examples of ways to mix the strengths of a longtime enterprise with the leading edge, outdoor the field deliberating a start-up venture.

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Extra info for Achieving Longevity: How Great Firms Prosper Through Entrepreneurial Thinking

Sample text

Advancing innovations to be accessible to and affordable for the wider population. (d) Exploitation. Efficiency development and product/service enhancements to democratized goods to enhance convenience, comfort, and other higher-order desires. (e) Commoditization. Little differentiation and competition by price; driven by volume, standardization, and efficiency. 2 The twentieth century can largely be described as a period of rapid innovation and democratization of three GPTs – the lightbulb/electricity, the telephone, and the internal combustion engine – followed by a long and extensive period of exploitation of these and related GPT innovations.

The CEO and top management team [TMT]). That role is both powerful and complex. Historically, strategy research has treated “the firm” as the body of study, essentially erasing individuals from the equation on the assumption that a strict 42 Achieving Longevity logic holds no matter who the CEO or TMT might be. More recently, researchers have begun to delve into the role played by individuals. The new assumption is that individual characteristics of the CEO and/or TMT matter – they really matter.

Hence, management science is essentially a study of exploitation over exploration; this has the potential to leave students and scholars short on the skills necessary to respond if a new era of GPT innovation and democratization begins. 4 Entrepreneurial thinking provides insight into management science adaptation to address the needs of a possible era of GPT innovation and democratization. 2 A Delicate Balance: Strategy, Entrepreneurship, and Longevity The only sustainable competitive advantage is an organization’s ability to learn faster than the competition.

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Achieving Longevity: How Great Firms Prosper Through Entrepreneurial Thinking by Jim Dewald, W. Brett Wilson


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